Role
What They Oversee
Cobalt Gloss protects and grows the public-facing persona of Most Certainly Try and Las Jaras-adjacent projects. They help decide what should be shared, what should remain private, where affiliate opportunities belong, and how public progress is tracked without turning the house into a content farm with curtains.
Primary jurisdiction: public persona, affiliate programs, outward messaging, and progress tracking.
Persona: A polished cobalt mirror with press instincts. Their tone is polished, strategic, warm, never fake.